Aberdeen SoMoClo Research

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SoMoClo Defined:

Aberdeen research offers a strategic roadmap to SoMoClo—in which Social, Mobile, and Cloud function as a unified construct.

SoMoClo presents a converged vision for IT infrastructure: cloud is the core, mobility its edge, and social the connection through the cloud between mobile endpoints.

It places these three disruptive technologies in context, and describes the technical and services infrastructure that will allow organizations to provide an end-user experience in which all employees are connected (social), everywhere they go (mobile), and have access to data when and where they need it (cloud).

It reframes business and technology infrastructure decisions in a unified model, and repositions IT as a facilitator of the future of the business.

SoMoClo in the News

Converged IT Infrastructure for Business Transformation
First public mention of SoMoClo (CIO-UK, 11-11-11)
Aberdeen Group is working to introduce SoMoClo^TM, an over-arching strategy for IT management where Social, Mobile, and Cloud function as one, creating the opportunity for radical business transformation.

The Slow Rise of the 'SoMoClo' OS Begins
GigaOm – February 17, 2012 – The Internet is what matters. From my perspective, the desktop OS of today needs to be built with that reality in mind. Let’s call this the SoMoClo operating system, where SoMoClo stands for social + mobile + cloud.

SoMoClo Evolution
(MSDN Blogs - Jim O'Neil, February 15, 2012)
On Tuesday night I attended the preview of Aberdeen Group’s SoMoCloTM research initiative at a VIP dinner hosted by the British-Consulate General’s office in Cambridge (and no I didn’t crash it!).

A SoMoClo™ Evening: Social Mobile Cloud – A BostonTweetUp Review
(Josh Saphier, November 19, 2011)
Cloud is the core, mobile its edge, and social the connections between endpoints. It places the disruptive technologies that are transforming businesses in context, and describes the technical and services infrastructure needed to provide that ideal end-user experience where everyone’s connected (social), everywhere they go (mobile), and have access to data when they need it (cloud).

More News...

2012 SoMoClo Events Calendar

March 28: MIT Media Lab, Cambridge, MA
April 17: Virtual Executive Roundtable, online
April 25: CXO Executive Dinner & Roundtable. London. UK
April 26: Entrepreneurs Panel, London (Tech City Tour), UK
May 1: CXO Executive Luncheon & Roundtable, NYC, NY
May 7-9: VIP Executive Suite, Interop, Las Vegas, NV
June 18-21: Boston
July 9-12: Amsterdam
August 13-16: Sao Paulo
September 17: San Francisco
October 25: Washington D.C.
November 14-16: Johannesburg
December 12-14: Singapore/Hong Kong

Related Research

#SoMoClo

SoMoClo Survey

Social Technology in the SoMoClo™ Era
A ‘creative tension’ often exists between the office of the CIO and the demands of employees, customers, and the business as a whole. IT is responsible for securing and protecting corporate assets, vetting new technologies, and meeting the increased demand for universal access, providing ubiquitous connected and wireless broadband and new software applications. Unfortunately, IT is often forced into a defensive position as its budget fails to keep pace with growing expectations.
Cloud Technology is the Core of SoMoClo™
Aberdeen has been watching these social, mobile and Cloud trends for several years and has observed their growing convergence. These three computing revolutions are creating a new computing paradigm. The future is a converged computing infrastructure, which Aberdeen has termed "SoMoClo" to underscore the integrated nature of this single overriding trend. This document examines the emergence of SoMoClo, as well as the central role Cloud technology will play in this future.
Business Optimization through Integrated Communications: In the SoMoClo™ Era
Unified Communications has achieved renewed interest driven by the increasing need for remote collaboration and improved SoMoClo (Social, Mobile, and Cloud computing) capabilities. However, Unified Communications represents a goal that is difficult to achieve. Aberdeen's most recent research shows the value of taking an integrated approach to enterprise communications, which Aberdeen refers to as "Integrated Communications" and the value realized in terms of both internal and external productivity.
SoMoClo™ at the Mobile Edge
The notion of a client in the classic client / server model is dissolving: the endpoint is now the user, whose identity, social activity, and access permissions are managed in the cloud. The customer, the enterprise knowledge worker, and the channel partner may all be presumed mobile; that is, tied to neither a specific location nor device. This same model applies equally well to machine-to-machine (M2M) and machine-to-human (M2H) communications as well. This transformation offers competitive differentiation through process efficiency and streamlined workflow. But is IT ready? The SoMoClo framework is a roadmap for how to get there—to a unified social, mobile and cloud strategy—from here—the current position of your IT infrastructure along the continuum from disparate to fully converged.

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SoMoClo Sponsorship

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and CIO Roundtable events, please enquire:

Russ Klein, VP Research Strategy
Technology Marketing Solutions
email:russ.klein@harte-hanks.com

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